{"product_id":"almay-length-lift-mascara-blackest-black-0-24-fl-oz-7-1-ml","title":"ALMAY - Length \u0026 Lift Mascara, Blackest Black - 0.24 fl oz (7.1 ml)","description":"\u003cp\u003eA mascara that lengthens, lifts, and conditions eyelashes from root to tip without flaking, and is eco-friendly? Right this way...\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eMeet our gentle, buildable mascara formula that intensifies as it defines, perfectly separating and coating every eyelash from root to tip for a long-lash effect.\u003c\/li\u003e\n\u003cli\u003eIt is enriched with a lash-caring complex of plant based waxes and hair conditioners to nourish lashes for a healthy lash look.\u003c\/li\u003e\n\u003cli\u003eNo clumping, no flaking, no smudging (say that 3 times fast!)\u003c\/li\u003e\n\u003cli\u003eAt Almay every day is Earth Day, so we made the brush of 100% plant-derived bristles (that don't sacrifice on performance); the packaging is made with post-consumer recycled materials.\u003c\/li\u003e\n\u003cli\u003eFormulated without added parabens, phthalates, SLS, mineral oil, DMDM Hydantoin, formaldehydes, Triclosan.\u003c\/li\u003e\n\u003cli\u003eAs always, our clean mascara is hypoallergenic, ophthalmologist tested, cruelty free, fragrance free, plus it's suitable for sensitive eyes and contact wearers.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eHow to Use:\u003c\/b\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eGently press the wand into the base of your lashes, then sweep up and through the tips\u003c\/li\u003e\n\u003cli\u003eBuild coats as desired\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eIngredients\u003c\/b\u003e: Aqua\/Water\/Eau, Oryza Sativa (Rice) Bran Wax, Cyclopentasiloxane, Hydrogenated Olive Oil Stearyl Esters, Alcohol Denat., Cera Carnauba\/Copernicia Cerifera (Carnauba) Wax\/Cire De Carnauba, Palmitic Acid, Stearic Acid, Triethanolamine, Acacia Senegal Gum, Candelilla Cera\/Euphorbia Cerifera (Candelilla) Wax\/Cire De Candelilla, Panthenol, Aminomethyl Propanediol, Ascorbyl Palmitate, Polyvinyl Alcohol, VP\/VA Copolymer, Chlorphenesin, Phenoxyethanol\u003c\/p\u003e","brand":"ALMAY","offers":[{"title":"Blackest Black","offer_id":41070434517050,"sku":"633977","price":16.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1971\/0887\/files\/medium_7e42a154-9757-4315-9a44-31dfe01cf1ca.jpg?v=1761324246","url":"https:\/\/uk.vitamingrocer.com\/products\/almay-length-lift-mascara-blackest-black-0-24-fl-oz-7-1-ml","provider":"Vitamin Grocer UK","version":"1.0","type":"link"}